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Why You Should Build a Webflow Website

Website Design

When it comes to creating a website, WordPress is the most widely used platform in the world.

It’s easy to use, has been around for seemingly ever, and it’s open source, which allows anyone to quickly detect and fix issues.

So, it’s kind of expected that if someone wants to build a website for their business, they’ll automatically opt for WordPress. .

But, did you know that there’s something even better than WordPress?

A website builder that offers complete design freedom. A website builder that allows you to create stunning, functional, and optimized websites in the easiest way possible – no code required!

Let us introduce to you to Webflow!

If you’re in the middle of deciding which platform you should use to build your website, you might want to give this blog a quick read first to know why Webflow is superior.

What Is Webflow?

Just like WordPress, Webflow is a content management system (and so much more) that you can use to design and develop mobile-friendly, professional, and custom websites.  

What sets Webflow apart, however, is that it doesn’t require you to code anything if you don't want to.

It uses a purely visual system, which makes it easier to envision and execute the kind of website you want for your business.

What’s the Difference Between Webflow and WordPress?

Aside from the fact that Webflow doesn’t require coding, what else distinguishes it from other builders? Here are some of their main differences:

  • Webflow gives you complete design freedom. It allows you to design your website in any way you like without any restrictions. WordPress, on the other hand, provides you the option to either design your website using a template or code from scratch.  
  • Webflow allows you to make edits on-page, while WordPress requires you to use dashboards and page editors to be able to edit your site.  
  • Webflow features a drag and drop page builder, while you need to use a plug-in on WordPress to enable this feature.
  • Webflow has easy-to-read semantic code, while WordPress has bloated code because it requires a lot of plug-ins to enable different features. Lightweight code allows for faster site speed.

6 Reasons Why You Should Consider Building a Webflow Website

website-builder-illustration

Stronger Website Security

Did you know that about 30,000 websites are being hacked every day?

If you don’t want to risk your personal information and your customers’ data, then you need to take the necessary steps to protect your business website from getting hacked.  

The first thing you need to do to build a more secure website is to find a hosting provider that takes site security seriously, like Webflow.  

Webflow ensures that all its users are protected from hackers by using SSL encryption to protect its non-public data and PII from unauthorized access. It also encrypts all communication between Webflow users and the Webflow-provided web application while it is being used.  

Additionally, it uses Amazon’s AWS servers for dependable cloud computing services.

So, if you want to keep your website safe from potential hackers, you should consider using Webflow.  

Faster Speed

Your website’s speed can ultimately impact your customer satisfaction, loyalty, and sales.  

These statistics will prove it:

  • A one-second delay can reduce conversions by 7% and lower customer satisfaction by 16%. (LoadStorm)
  • 51% of online shoppers in the US will abandon their cart if a website is too slow. (Akamai)
  • The bounce rate of lead generation pages improved by 8.3% when load time was decreased by 0.1s. (Thinkwithgoogle)

That’s why it’s important to optimize your website to increase its speed.  

What’s great about Webflow is that you can natively minify codes and store your web documents temporarily to help reduce server load and lag, resulting in a much faster loading website.

More SEO-Friendly Website

Another great thing about using Webflow is that it provides fully customizable SEO settings that are simple to set up.  

This allows you to tailor your SEO approach for maximum results.  

Google Analytics and Google Search Console are also easier to integrate into this CMS compared to WordPress.  

This means you can monitor the performance of your SEO, track key performance indicators, and make the necessary changes to further improve your SEO’s performance.  

Easier Editing

One of the main reasons why many web designers love Webflow is because it allows on-page editing without the need for plug-ins. You can see what your page will look like before you publish it.  

Aside from that, here are other features of Webflow that support easy editing:

  • A minimal dashboard user interface (UI) which helps present data in a quick and easy-to-scan format
  • Drag and drop page builder that allows you to build and customize your pages in one tab
  • Ability to create animations and interactions without the use of codes
  • Ability to design your website in any way you want without any codes
  • Webflow University videos to guide you during the entire process of designing your website
  • Enables you to invite editors and collaborators to work on your website’s content together

Better Website Support

Webflow offers powerful hosting with very minimal downtime.  

However, in case your website does experience problems, you can email Webflow’s support team and expect to get a response within 24-48 hours.  

Also, Webflow team members are active in online forums and communities, which means you can easily find answers to your questions. You can join these forums, follow conversations, and take part in this awesome community.  

Unlimited Design Possibilities

For your website to truly stand out, your web design should be unique yet remain true to who you are as a brand. It should also be responsive to make sure it functions well across all devices.  

Using a template and not being able to customize it limits your ability to provide a stunning website to your visitors. You also risk the possibility of sharing the same web design with a competitor from your industry.  

Fortunately, Webflow allows you to customize one of its 100 templates according to how you want your website to look and function without any restrictions, or you can start from scratch.  

But, what impresses us the most is that you don’t need to code anything. All you have to do is drag and drop, and do everything visually!

fast-website-speed-webflow

Are You Ready to Take Your Website to the Next Level Using Webflow?

Webflow is a great alternative to WordPress, especially if you’re looking for an option that allows you to do more design customization, provides better security, and supports faster website speed.  

If you feel like there’s no need to make a switch, ask yourself this: “If I have access to something even better than WordPress, which can ultimately improve the performance of my website and the experience it provides my visitors, why would I not take this opportunity to boost the growth of my business?”

At Digital Resource, we can attest to how simple Webflow is, how secure it is, and how true their claims are since our very own website was built on it. Contact us today to know more about Webflow!

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