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5 Small Business Ideas You Can Launch This Holiday Season

Business Development

For many people, the holidays are a time for recreation. Some choose to go on a vacation, while others choose to relax at home.

There’s another kind of person, though, who sees this time as an opportunity to start a business.

In 2021, consumers in the United States spent an average of $886 on Christmas gifts, which is more than what Americans anticipated spending on gifts in the previous 20 years. This means that starting a business to capitalize on the holiday season can be extremely profitable and lucrative.

As Miami's leading internet marketing experts, we believe that making extra money during the holiday season is possible! If you want to capitalize on this opportunity, below are five small business ideas to consider this holiday season:

1. Event Planning

During the time leading up to and including Christmas, many different events take place. These gatherings draw a large number of notable people, including celebrities and public figures.

If you have event planning experience, the holiday season is an excellent time to capitalize on your skills and earn more money!

As an event planner, you will be responsible for the following tasks:

  • Research. If you're new to event planning, research might mean learning about vendors and suppliers.
  • Design. Your creativity is most evident during the event planning design phase when you sketch out the overall "feel" and "look" of the event.
  • Proposal. After talking to the client and coming up with some ideas, you should have enough information to develop a proposal.
  • Organization. During this time, you'll rent the location, hire vendors, and take care of more details than you might think are possible.
  • Coordination. After you've made your initial plans, pay attention to each of the parts that make up the whole event.
RELATED: Free Event Planning Proposal Template That Wins Clients

The cost of starting an event planning business is determined by the cost of living in the area served by your company and whether you work from home or rent office space.

2. Creative Gift Baskets

People are more likely to send presents to their loved ones during the holidays. Sending gifts in a gift box makes the recipient feel special and adds to the festive atmosphere.

If you have the skills to create gift baskets and the imagination to come up with unique items to include in them, you can start your own business.

Starting a gift basket business involves many steps, including:

  • Market research
  • Choosing a distribution method
  • Obtaining a business license
  • Coming up with a name and logo
  • Creating an effective advertising strategy

To start a gift basket business, you need an original idea and a lot of planning. You need to find a profitable niche, decide how to sell your products, and make a detailed business plan. But if you have the right tools, the job goes much smoother.

RELATED: How to Start a Gift Basket Business in 7 Steps

3. Christmas Lights Installation

Many homes and businesses like to decorate for the holidays, but not everyone’s comfortable putting up lights themselves. Along with the time and energy required, it can also be dangerous to do electrical work without knowing what you’re doing.

When you start your Christmas lights installation company, you can expect to pay for things like:

  • Commercial-grade Christmas lights
  • Delivery van
  • Insurance
  • Stepladders for hanging lamps

When it comes to lighting, many business owners would rather save money by purchasing cheap lights than commercial-grade ones. However, the labor costs associated with replacing cheap lights quickly negate any savings.

So, invest in commercial-grade lighting and provide your customers with the best services possible to ensure repeat business.

4. Balloon Modelers/Decorators

Selling balloons on any special occasion is always profitable because children adore them. While they’re used throughout the year, they’re particularly prevalent during the winter months because there are so many holidays during this time.

The startup costs for a balloon business can range from $6,000 to $12,000. These expenses include a balloon inventory, a helium tank, and a down payment on a van to transport balloons.

In addition, you'll need a few things to get your balloon business off to a good start, such as:

  • Decorating supplies
  • Helium tank
  • Strings, glue, weights

However, the profit margins for balloon business owners are incredible. Some people make $25,000 or more a year as balloon decorators for parties, while others make $50,000 or more primarily by making balloon animals for private events.

So, if you have a love of balloons and a creative flair, you could start small from home and gradually build a thriving balloon empire.

5. Gift Wrapping Service

Many people like to spread cheer by giving gifts to their loved ones, whether they be small, medium, or large, at Christmas. Since not everyone has the time or desire to wrap gifts, it's common to outsource gift-wrapping duties to a professional.

A starting investment of $5,000 to $10,000 is reasonable if you plan to run this company on a seasonal basis. However, if you plan on making your pop-up shop a permanent fixture inside of an existing retail establishment, you may need to budget upwards of $20,000.

However, remember that the gift-wrapping services industry is also very profitable!

When providing personalized service at a customer's home, you can charge as much as $30 to $50 for extra-large gifts that will serve as the focal point of a gift table for a holiday.

When wrapping the piles of gifts at the mall, you can expect to make between $3 and $10 per package, depending on its shape, size, and any extra decorations.

RELATED: 5 Price Optimization Tips for Small Businesses

So, if you've always been the designated gift wrapper in the family and believe you can capitalize on this unique skill, why not launch your own gift-wrapping service this year?

Marketing Your Business During the Holidays

Given that your business is seasonal, marketing should be your top priority. With holiday marketing, you can expect your business to be rewarded with significant revenue and an increased reputation.

Digital Resource is the leading internet marketing company in Miami. We guarantee that our holiday marketing strategies will produce the best results for you.

Contact us today to learn more about our services and how we can help your business grow during the holidays.

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