Dentist Office Names

Dentist Office Name: Your Ultimate Guide

Are you starting a dental practice and you’re having trouble coming up with a name? Or perhaps you’re buying an existing one and you need another identity so that it officially becomes yours?

Well then, whatever the reason is, you’re certainly at the right place.

In this article, we’ll be walking you through the steps of creating a unique name of your own. We’ll also provide you tons of examples of fun, catchy, and witty office names for dentists that will surely catch the attention of prospective patients.


Why Does Your Dentist Office Name Matter?

Your dentist office name will play a major role in how your practice is perceived within your community. Having the right name is essential to attract the right patients, build recognition, and grow your brand.

Since it’s basically the first thing new patients will notice, your name should be able to convey professionalism and authority. People should automatically know that you’re a dental practice as soon as they stumble upon your business listing.

Choosing the Right Dentist Office Name

The goal here is to make the name of your dentist office as clever and memorable as possible. You want your prospects and patients to remember your name. Better yet, you want to be the first practice to enter their minds whenever they’re looking for a dental service.

Although puns are always a good idea to get noticed fast, they can sometimes sound too unprofessional. You should make sure that it maintains a formal tone while being amusing at the same time.

With that in mind, here are important things to remember as you come up with a name for your dentist office:

1. Consider the Legalities

Once you already have a name in mind, the first thing you need to do is to make sure that it isn’t taken. Here’s how:

  • Check the business database in the state where you’re incorporated if you’re doing business as a corporation or as a limited liability company. The information can usually be found on the Secretary of State’s website.
  • Check the Doing Business As (DBA) listings in your county if you are a sole proprietor or you’re incorporated but you plan to do business under a fictitious business name. Look it up online at your county recorder’s office.
  • Check the United States Patent and Trademark Office website as they have a searchable database of business names. Not all dental businesses trademark their names.

Don’t forget to search the name on Google, too.  Once your name doesn’t have an exact match, you’re good to go!

Skipping research ahead of time can cost you thousands of dollars, hours of legal issues, and the possibility of rebranding your practice shortly after picking its name.

2. Personal Branding

One way to guarantee you that you won’t be encountering an exact dental office name is by using your actual name followed by DDS or DMD. Many dentists use this tactic, which is known as personal branding.

While it’s a surefire way to avoid a duplicate, using your name might not be that memorable, unless you come from a family of prominent dentists in your area. If you’re just starting without any connections, it’s safer to opt for a name that people can easily associate with dental services.

For instance, take a look at these two names and tell us which makes a better brand: Tooth Heaven or Dr. Luis K. Gonzalez, DDS.

Let’s be honest, the first choice is obviously easier to remember than the latter, though we mean no offense to Dr. Gonzalez. That’s really something to consider if you’re leaning towards the idea of using your name.

You might also want to think about your future plans, like what if you end up selling your business or partner with another dentist? For sure, personal branding won’t be a wise idea if this turns out to be the case.

3. Your Specialties and Services

Another approach is to incorporate your specialty into your office name. Highlighting your specialty services will make you stand out from the rest of your competition.

The main advantage of including your specialties is that it eliminates the guesswork.

For instance, someone is looking for cosmetic dentistry in their area and sees two choices: Florida’s Go-To Cosmetic Dentistry and Florida Dental Solutions. Obviously, they’ll go for option A.

4. Your Location

Including the name of your city or neighborhood in your dentist office name can help put your practice at the top of Google’s search engine results page (SERP). This means that you’ll be among the first choices people in your area will find if they’re searching for a dentist.

Keep in mind that most searches on Google today are local by default. Even if a user doesn’t include a local keyword, like a state or city, they’ll still be getting local results thanks to Google’s algorithms.

Additionally, you should optimize for local keywords if you want your dental practice to appear in Google’s Local Service ads. This will be a smart move since the businesses that show up in these ads are more likely to attract clicks. Just be sure that you get qualified by Google, though.

5. Your Prospects and Patients

The audience plays a role in building a successful brand. That’s one of the philosophies marketers live by.

Not every dental practice is suitable for every prospective patient. If you specialize in pediatric dentistry, no adult would pick you to be their provider. If you only offer high-end concierge dental services, don’t expect anyone from a middle-class group to book an appointment with you.

This is why you should consider a office name that speaks directly to your target audience. Other than that, try to come up with a name that can bring positive emotions. You’ll want people to feel good when they hear your practice.

Using the word “smile” has always been an effective strategy for many dental businesses. That’s because folks associate their smiles with two things here: the condition of their teeth and the state of being happy.  

“Painless” is another term you can add to your name. It will eliminate the fear many people have about going to the dentist. You’ll give them a sense of comfort and the reassurance that you’ll be taking good care of them.

6. Unleash Your Creativity

There’s no better way to set yourself apart from the crowd than by creating a name that’s original and witty. If wordplay is something you seem to be good at, you can definitely use that talent here.

People love catchy names, although these names should be related to dentistry. Play with rhymes, alliterations, and double meanings until you finally settle on a name that will captivate the attention of prospects.

Don’t settle for an ordinary name that sounds dull if you know that it’s not going to get people buzzing. Let your creative juices flow.  

Questions to Ask Yourself

After deciding on an office name, don’t market your practice just yet. Instead, consider the following questions:

  • Is the name meaningful and easy to retain?
    Does it convey the image you want? Will people remember it easily when they think of a dental practice?
  • Does it have a positive connotation?
    Your name needs to make prospects feel warm and comfortable. It should encourage them to trust you with their teeth (or their kids’ teeth) before they step foot in your clinic.
  • Does it produce an image of what you do?
    As soon as someone encounters your name, they should be able to figure out what you do. Be as clear and concise as you can.
  • Do you follow a mission statement or a certain philosophy?
    If so, consider using it as an inspiration for naming your dentist office. People will find it easier to identify with you.  
  • Is it necessary to have a tagline?
    It’s best to have a tagline if your name doesn’t convey your practice. For example, if you have a basic name like Piper Dentistry, adding a tagline can provide more details about what you do. You can use a tagline that emphasizes your specialty, such as Piper Dentistry: Your Child’s Trusted Dentist.

Dentist Office Name Examples to Use as Inspiration

There are countless words and phrases to play with when choosing a name for your dentist office. You don’t need to use your surname as part of your business name. Trust us, it’s going to take much longer to build your brand if you decide to take that route.

If you’re really keen on using your name, you can add the following at the end:

  • Dental Care
  • Dental Clinic
  • Dental Hub
  • Dental Spa
  • Dental Specialty Center
  • Dental Solutions
  • Dental Studio
  • Smile Care
  • Tooth Care

Below are 10 examples for each category that we think are clever, innovative, and memorable:

Catchy Dentist Office Names

Catchy names are those that share the same quality as a commercial jingle that you can still remember from years ago. Using alliteration and rhyme is the key here.

  1. Dazzling Dentistry
  2. Darling Delilah Dental
  3. Smile, Smile, Smile
  4. Dentistry by Design
  5. Grinning Gals
  6. Fairy Floss
  7. Shine and Shimmering Pearls
  8. Clean and Grin
  9. Honest Dentist Office
  10. Tooth Traders

Creative Dentist Office Names

As with catchy names, a creative name will get your prospects and patients to remember you easily.

  1. Just Dentistry Things
  2. Tooth Job: A Dentist Office to Make You Smile
  3. Smile Like There’s No Tomorrow
  4. Pearly Whites Shine Bright
  5. Your Painless Dentist
  6. No Cavities Dentist
  7. Smile Solutions
  8. Your Smile Fixers
  9. Dentistree
  10. Dent & Go

Specialty Dentist Office Names

If you specialize in orthodontic, pediatric, or cosmetic dentistry, you’ll certainly want to suggest that in your name.

  1. Orthodontic Express
  2. Smiling Kids Dentistry
  3. Tooth Fairy Dental
  4. No Cavities Dentist
  5. Luscious Lips Dentistry
  6. Braces R Us
  7. Crown of Beauty & Excellence
  8. Denture Doctor
  9. Brace Yourself
  10. Healthy Teeth, Happy Kids

What’s Next?

Once you’re 100% sure that you’ve found the perfect dentist office name, the next step is to use it to get the word out about your dental practice and attract patients.

How? Team up with one of the country’s leading dental digital marketing agency! Yes, we mean Digital Resource!

Whether it’s to build and optimize a dental website, develop a solid social media marketing strategy to build an online reputation, or get you at the top of Google search, we’ll gladly help your brand grow and succeed.

Book a free consultation with us to learn what we can do to help.